Andy Busam

Andy Busam

Hillsborough, NC
Andy is a communication and technology strategist. He current works as a Principal Strategist at Method.
21
Oct

There’s No Substitution for Empathy

You can’t truly solve customer’s problems on your own. No matter the industry, the time spent building empathy
2 min read
14
Oct

Culture is Created

Every company has a culture. Yet, many of us forget that we have the power collectively to create the culture
2 min read
07
Oct

The Difference Between Motion and Action

Motion and action are mutually reinforcing. And while action may be more visible to others, motion is just as consequential.
3 min read
30
Sep

When Invisible Pain Becomes Obvious

Sometimes pain sneaks up on you. There’s no dramatic moment when something snaps or pops. You move through your
3 min read
23
Sep

How to Make Communication Fail Less Often

In 1978, Osmo A. Wiio, a professor from Finland, wrote 7 laws about the nature of communication. Though slightly tongue-in-cheek,
5 min read
16
Sep

On the Search for Purpose

“He who has a why to live for can bear almost any how.” – Friedrich Nietzsche Purpose Is Not Abstract There’
3 min read
09
Sep

Seven Lessons for Succeeding in Life

The best professional advice I received in graduate school. It was the first day of graduate school at UNC Greensboro
2 min read
05
Sep

How to be Happy at Work

Careers have become dynamic. A once static part of life, marked by loyalty to company and worker, a job is
8 min read
02
Sep

How to Improve Your Communication with Clients

Using communication theory to create better relationships and outcomes. Control or Collaboration? When I start a new consulting project, one
4 min read
25
Aug

The Jargon Garden Grows Wildly

> “The enemy is noise. The goal is clarity.” – Jon Stewart in a 2020 New York Times interview [https://www.
3 min read